Anjali Rajput

Anjali Rajput

Senior Content Writer

Anjali is a content wizard who brings words to life - be it technical guides, SEO-friendly blogs, or marketing magic. With a knack for research and a love for learning, she transforms ideas into impactful content that delivers results. When she’s not on her desk, you’ll find her chasing mountain trails or uncovering hidden gems in offbeat places.

More From Anjali Rajput

Graphic title:
  • Anjali Rajput
  • Feb 27, 2025
  • 5 min read

Top 5 Marketing Automation Trends to Watch Out for in 2025

The marketing landscape has transformed dramatically over the past decade. The days of broad, one-size-fits-all campaigns are gone. In their place, marketing automation has emerged as a game-changer, empowering businesses to streamline operations, deliver hyper-personalized experiences, and maximize ROI. From predictive analytics to AI-driven insights, automation isn’t just a tool – it’s the necessity for […]

An illustration promoting Salesforce Einstein AI, featuring a person working at a computer with icons representing smart business solutions.
  • Anjali Rajput
  • Feb 27, 2025
  • 13 min read

Understanding Einstein AI: Salesforce’s AI-Powered Platform for Smarter Business Solutions

“Data is the new oil”, they say, but what if you could turn that data into actionable insights instantly? Imagine having the ability to predict what your customers need before they even ask for it – this is what Salesforce Einstein AI makes possible. Currently generating over 200 billion AI-driven predictions daily across all Customer […]

Illustration of two people analyzing data on a HubSpot dashboard, promoting marketing and sales optimization with AI tools.
  • Anjali Rajput
  • Feb 13, 2025
  • 8 min read

Top HubSpot AI Tools to Improve Efficiency in Marketing and Sales

75% of marketers say using AI for automation helps them reduce time spent on manual tasks, freeing them up to focus on other important jobs. In fact, 52% of sales professionals report using AI for data analysis to enhance their workflows. If you are using HubSpot as your CRM platform, you’re already on your way […]