Blogs

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  • Featured
  • Reading Time Icon 14 min read
Vishal Mehta

Jun 29, 2022

‘Cookieless Future’ – How to Market in a World Without Cookies?

While pop culture would have you believe that the cookie monster is a blue, fuzzy, lovable, cookie-devouring, googly-eyed creature on Sesame Street, it is far from the truth. The real cookie monster has been your privacy-threatening, auto-filling, preference-s...

Editor's Picks

  • Marketing Automation
  • Reading Time Icon 15 min read
Vishal Mehta

Sep 25, 2019

(RPA) Robotic Process Automation & Marketing Automation

In today’s fast-paced digital world, staying at the forefront of technology is essential for businesses to thrive. Two game-changing technologies that have revolutionized the way businesses operate are Marketing Automation and Robotic Process Automation....

  • Web Development
  • Reading Time Icon 15 min read
Vishal Mehta

Sep 1, 2021

10 Best B2B Ecommerce WordPress Themes

Unlocking Your Business Potential with B2B Ecommerce WordPress Themes In today’s landscape B2B Ecommerce (short, for Business to Business Electronic Commerce) is a game changer that can transform your business. It enables transactions, between businesses...

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How to Leverage Data and Analytics for Business Success

Analytics has the power to transform your business strategies by converting raw data into actionable insights. In this blog post, you will discover different types of analytics, their implementation, and valuable tips on leveraging analytics for business success.

A man sitting cross legged with a laptop representing Salesforce Pardot & Journey Builder

Decoding Salesforce’s Automation Titans – Pardot and SFMC’s Journey Builder

Salesforce Pardot and Journey Builder are two powerful platforms that can elevate your marketing strategies and revolutionize customer engagement. In this blog post, learn how integrating Pardot and Journey Builder is the key to unlocking unparalleled efficiency and driving meaningful results.

Illustration of two people discussing AI training concepts, featuring icons for settings, light bulb, graphs, and data on the right, with text

How Is AI Trained?

Before we can optimize for Google’s Search Generative Experience (SGE) or other future types of generative AI search engines, we need to understand more about how AI systems work. This begins by understanding how AI systems are trained. In this article, I’ll review the primary ways AI systems are trained and how we can apply […]

A group of people sitting around a desk representing different types of Salesforce Clouds

Decoding the Different Types of Salesforce Clouds for Every Business

Salesforce Clouds empower businesses with exceptional capabilities in different areas like sales, marketing, customer service, and more. This blog post dives into the depths of Salesforce Clouds, unveiling insights into their features, pricing, and how to choose the right fit for your business needs.

A man pointing at a digital screen representing 6 ways Einstein copilot can help teams use AI

6 Ways Einstein Copilot Can Help Teams Use AI to Enhance Productivity and Personalization

Launched in February 2024, Einstein Copilot by Salesforce is already making a big splash in the market. And why not? Its advanced AI capabilities have transformed the way businesses engage with technology. Einstein Copilot is a generative AI assistant with the capability to become your very own data analyst. It deeply connects to your company’s […]

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Boosting Sales: HubSpot, Google Sheets, and DocuSign Integration

In today’s business world, companies face immense pressure to deliver top-notch services to their customers while maximizing profits. As a result, one of the most challenging tasks in running a business is managing the sales process efficiently.  The sales process involves multiple stages, from receiving purchase orders to generating invoices and receipts, and managing it […]

A woman stands in front of a laptop holding a paper in her hand. Representing integrating salesforce crm with walnut demo automation software

Integrating Salesforce CRM with Walnut Demo Automation Software for Better Sales Enablement

Sales demos are the key to any successful sales strategy. If done right, these demos can perfectly showcase your product’s brilliance and leave prospects eager to sign on the dotted line.  But sometimes sales demos fall short of expectations. Traditional demos can be generic, failing to resonate with individual needs.  That’s where you need the […]

A man working on a laptop with a paper in his hand.

Salesforce Consultants: Your Key to Achieving Data Excellence

The importance of data quality in Salesforce cannot be overstated. This blog post uncovers signs of quality lapses and strategies to optimize your Salesforce data. Plus, explore the impact of Salesforce consultants on enhancing data integrity.

A person looking at a computer screen representing revenue management platforms and CPQ solutions

Integrate Revenue Management Platform and CPQ Solution to Achieve Sales Excellence

Revenue management platforms (RMP) and configure, price, quote (CPQ) solutions have the power to elevate your sales game. In this blog post, we will break down their impact, explore key features, and reveal how this powerful combo can refine your sales engine.

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