Sakshi Arora

Phases for Cleaning Up Your HubSpot CRM Data

Published on: November 29, 2022 Updated on: March 28, 2024 views Icon 215 Views

Share this article : LinkedIn Facebook

  • HubSpot

Reading Time Icon 2 min read

Author

Sakshi Arora
Sakshi Arora LinkedIn

Assistant Manager- Content Marketing

Sakshi Arora is a seasoned content writer and marketer specializing in B2B topics such as marketing automation and website development. Leveraging her journalism background, she infuses her work with clarity and creativity, captivating audiences. Beyond her professional pursuits, Sakshi finds joy in writing about personal emotions, showcasing her introspective side and adding a unique touch to her portfolio.

Table of Contents

Do you know the cost of bad data in your HubSpot CRM? In a recent study, IBM emphasized that the US economy alone loses $3.1 trillion annually due to bad data. Numerous other studies have pointed to the extravagant costs and loss of opportunities for businesses that are unable to improve the quality of their databases. 

According to Gartner, an average company loses $9.7 million every year due to poor quality data. Interestingly, the cost of bad data isn’t restricted to dollar losses, but it can affect the productivity of an organization and employee morale.   

In modern-day business, data can mean the difference between success and failure. Bad data, especially in your HubSpot CRM, hurts brand value due to poor customer experience. It reduces conversions and affects the bottom line. It is a problem you can’t avoid as 30% of your data turns obsolete (or bad) every year. Add complexities such as inadvertent modification, duplication, and deletion, and you can see it doesn’t take much for your data to go bad. Hence, every organization needs to adopt the best practices of data hygiene to overcome this challenge. 

In this infographic below, let’s talk about what is data hygiene and...

Phases you need to go through to clean your data in HubSpot CRM

Top Related Blogs

Image of a man holding a computer with text HubSpot CRM vs Salesforce

HubSpot CRM vs Salesforce: Which CRM Software is Best for Your Business?

Are you seeking effective CRM software to streamline and enhance your business operations? In today’s competitive marketplace, Customer Relationship Management (CRM) has become an essential tool for companies of all sizes. Whether you are a small startup or an established enterprise, implementing a CRM system can revolutionize the way you engage with customers, increase sales […]

No Preview

HubSpot’s Prospecting Feature: Everything You Need to Know

Sales prospecting tools are important time savers. There are many in the market but you need to look for one that also offers effective contact information management and reporting, like HubSpot’s new ‘Prospecting’ feature. It helps boost your business value significantly by saving your time and resources when building B2B relationships and generating income. Many […]

No Preview

Ideate, Create, and Share With HubSpot’s AI Content Assistant

HubSpot is a dream customer relationship management platform for every marketer, as it has robust features that support all modern marketing activities.  Team HubSpot is known for constantly innovating and adding new features to its platform to cater to the dynamic market needs.  In keeping with this tradition, they introduced some pretty cool AI-powered tools […]

Join our Newsletter

Enter your email address below to subscribe to our newsletter