Sakshi Arora

Top 5 Effective Lead Qualification Frameworks

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Published on: April 15, 2021 Updated on: April 15, 2024 views Icon 476 Views

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  • Strategy

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Author

Sakshi Arora
Sakshi Arora LinkedIn

Assistant Manager- Content Marketing

Sakshi Arora is a seasoned content writer and marketer specializing in B2B topics such as marketing automation and website development. Leveraging her journalism background, she infuses her work with clarity and creativity, captivating audiences. Beyond her professional pursuits, Sakshi finds joy in writing about personal emotions, showcasing her introspective side and adding a unique touch to her portfolio.

Table of Contents

As a marketing and sales manager, reaching out to the target audience and bringing in leads is only half the job done. The other half includes making sure that you qualify those leads as well. HubSpot claims that the majority of medium and large companies generate less than 5,000 qualified leads per month.  

The process of qualifying leads is not as easy as it seems and undoubtedly, each company has its own unique method. Lead qualification can be done using several types of frameworks and each method has its logic and analytical reasoning. Each lead qualification framework helps ease things a bit. 

Think of it as a help in making decisions. A lead qualification process helps sales teams decide if a lead is worth spending time, money, and resources. A lead qualification framework provides a standardized process through which any sales development rep, account executive, or sales manager can easily qualify or disqualify leads.

5 Best Types of Lead Qualification Framework

Let’s look at the 5 best lead qualification frameworks that will ease your job of qualifying leads, in this infographic below:

If you have any doubts about qualified lead generation for your business, talk to our experts on the subject.

Growth Natives is driven by a pragmatic approach, pays exclusive attention to your digital marketing and lead generation requirements, and remains business-centric to provide the best results that you are looking for. 

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