Marketing Cloud Account Engagement, formerly Pardot, Operations Services to Ensure Peak Performance

Implement and scale your Pardot operations with certified Pardot administrators and consultants by your side. Let your extended Pardot operations team deploy, manage, and scale your marketing campaigns.

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    30X

    Streamlined Lead Management

    40%

    Enhanced Sales Marketing Alignment

    20X

    Personalized Marketing Campaigns

    Key Pardot Operations Services We Offer

    Our comprehensive suite of offerings ensures that you harness the full potential of Pardot, Salesforce's cutting-edge marketing automation tool.

    Planning & Implementation

    Accelerate your marketing & sales success with the proper implementation of the Pardot marketing automation suite. Allow our experts to help you with the planning, execution, and implementation of the Pardot instance.

    • Pardot account set-up, including website servers
    • Old campaigns migration from previously used system
    • Design & redesign the workflows and processes
    • Pardot to CRM and other technology stack integrations

    Email Templates & Marketing Campaigns

    Customized Pardot emails and other assets are always more effective than generic ones. We’re equipped to help you improve your Pardot UX by creating engaging and responsive landing pages and email templates.

    • Designing, coding, and integrating landing pages
    • Building and organizing email campaign assets in Pardot for high engagement
    • Best practices based Pardot template for running campaigns such as webinars and demos
    • Pardot email reports for in-depth analysis

    Internal Team Training & Workshops

    Get customized Pardot training for your internal teams. We empower your team to effectively optimize lead management and handle customer lifecycle communications in Pardot.

    • On-site Pardot training
    • On-demand live training sessions on the use of Pardot
    • Written modules and resources for your Pardot instance
    • Quick-start recorded sessions for onboarding new members

    Pardot Instance Audit and Optimization Plan

    Get certified Pardot consultants to conduct thorough health audits and provide insights to optimize your Pardot roadmap and strategy. Implement the best practices of Pardot campaign management.

    • Revitalize Salesforce Pardot automation
    • Get an in-depth review of your Pardot instance
    • Remove irrelevant processes or data
    • Implement data normalization & management

    Performance Tracking & Reports

    Powerful reporting and marketing analytics enabled for your Pardot Instance. Our team of experts will deliver business intelligence insights to help you make better decisions.

    • Set up customized campaign reports in Pardot
    • Insights for benchmarking and improving campaign performance
    • Identify opportunities to accelerate revenue
    • Custom CMO dashboards from Pardot and CRM data

    Better Alignment of Sales and Marketing

    Build automation of your sales and marketing workflows using Pardot. Bridge the gap between sales and marketing team collaboration by integrating your Pardot implementation with your CRM.

    • Sales and marketing funnel definition and agreement
    • Proper flow of inbound marketing leads using Pardot
    • Optimize and reduce the lead attack time
    • Sales support assets for the middle and bottom of the funnel

    GDPR / CASL / CCPA Compliance

    Ensure compliance with privacy laws like GDPR/CASL/CCPA for marketing communications using Pardot. Take the consumer privacy game seriously and take your marketing operations to the next level.

    • Engage with customers using Pardot with confidence and transparency
    • Comply with communications laws and privacy standards you set
    • Ensure GDPR Compliance via Pardot

    Pardot Operations and Tech Stack Optimization

    Implement best practices-based marketing and CRM processes leveraging certified Pardot experts. Experience the best of Pardot marketing services.

    • Pardot process optimization
    • Enhance the effectiveness of your Pardot Instance
    • Suggesting and implementing best practices to suit your goals

    Our Customers

    At Growth Natives, we have served valuable customers and established strong partnerships with them whose skills and expertise complement and enrich our own.

    Awards and Recognitions

    We are honored and humbled to have received multiple awards and accolades in our growing years.

    Frequently Asked Questions - Pardot Operations Essentials

    Pardot can automate repetitive marketing tasks, track lead interactions, and provide valuable insights into lead behavior. This streamlines your marketing operations, improves lead quality, and helps you make data-driven decisions.

    We offer a range of Pardot operation services, including strategy development, lead scoring implementation, email marketing automation, campaign setup, landing page creation, and reporting and analytics.

    Pardot allows you to create targeted email campaigns, score leads based on their interactions, and automate lead nurturing processes. This ensures that leads receive relevant content at the right time, increasing the chances of conversion.

    While Pardot is designed to work seamlessly with Salesforce, it can also be integrated with other CRM systems, such as Microsoft Dynamics and HubSpot, to ensure efficient data synchronization and lead management.

    We implement robust security measures, including user access controls and encryption, to protect your data. We also ensure compliance with data protection regulations, such as GDPR and CCPA, when handling customer data.

    Pardot Operations Services empower multi-channel marketing by providing tools for data integration, personalized messaging, and automation. These services facilitate lead scoring and segmentation, enabling marketers to prioritize and engage with leads effectively across various channels. Centralized campaign management, behavioral tracking, and robust email marketing capabilities ensure a coordinated and data-driven approach to multi-channel marketing, ultimately enhancing customer engagement and conversion opportunities.

    Pardot Operations services optimize sales funnel management by providing essential tools for lead nurturing, lead scoring, and automation. They streamline the sales funnel, allowing businesses to efficiently engage with leads, personalize messaging, and prioritize high-potential prospects, ultimately accelerating the sales cycle and improving conversion rates. These services also offer data-driven insights and analytics that help fine-tune strategies, ensuring that businesses can make informed decisions at each stage of the funnel.

    The cost of Pardot operations varies depending on the scope of services required and the size of your business. We offer customized pricing based on your specific needs.

     

    You can send us an email to info@growthnatives.com and our team will get back to you promptly. We’ll schedule an initial consultation to understand your requirements, and from there, we’ll develop a tailored plan to help you with your Pardot operations.

    Best Practices

    Get quick access to our best practices and resources from experienced marketing leaders.

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