Gaurav Raajput, with 15 years of experience, specializes in B2B marketing, campaign management, marketing automation (Marketo, HubSpot, Eloqua), and sales operations (SFDC admin, custom apps). He excels in SQL, CRM integration, database management, reporting, and SDLC. His expertise includes lead nurturing, data warehousing, customer targeting, and financial reporting. Gaurav's specialties are MS CRM 3.0, business process analysis, data mining, and marketing strategy.
The Powerful Features of HubSpot Sales Professional: Elevating Your Sales Strategy Are you a sales professional looking for a game-changing tool that will supercharge your sales efforts? Look no further than HubSpot Sales Professional. With its comprehensive suite of features and functionalities, this innovative software is designed to streamline your sales process and drive unparalleled […]
“Email has an ability many channels don’t: creating valuable personal touches at scale.” David Newman, Founder, Do It! Marketing Marketers are still talking about email marketing and using it in their everyday marketing practices for a reason. Email continues to be one of the most effective ways to generate leads and convert prospects. Emails are […]
API keys have been one of the three methods of authentication on HubSpot among OAuth and private app access tokens. As a part of ongoing effort to boost cybersecurity and protect customers’ data, HubSpot has decided to sunset the API keys. Yes that’s correct, HubSpot announced on June 1, 2022 that it will phase out […]
We all have attended webinars at some point in our careers. Ever noticed an instant email that lands in your inbox the moment you register? How does that happen? Is someone tracking registrations and sending these? In most cases, no. These trigger-based emails are workflow automation created in tools like HubSpot. A workflow is a […]
“Custom objects are a game-changer. They provide the flexibility to store any kind of data in HubSpot, maintaining all of the power and ease-of-use that teams need to scale and grow.” Connor Jeffers, CEO, HubSpot Unlocking the Power of HubSpot Custom Objects for Enhanced CRM and Sales Management Are you looking for a way to […]
The devil (or god) is in the details—this is the best way to define growth marketing. Known for its scientific method, growth marketing is a new technology-learning approach to achieving specific goals through data-driven action. In light of its scientific spirit, these planned actions lead to a quantifiable and trackable reaction. Results are far-reaching and […]
Proper reporting is key to a profitable business. But that is often easier said than done, especially when using marketing automation tools such as Marketo. Marketo offers a comprehensive reporting system with the space to generate a variety of reports. So, which one do you use and when? What is the purpose of these reports? […]
“Technology is causing a set of seemingly disconnected things—shortening of attention spans, polarization, outrage-ification of culture, mass narcissism, election engineering, addiction to technology.” – Tristan Harris Couldn’t agree more. With the ever-evolving digital transformation that’s pertinent to the growth of any organization, we have seen disconnected systems and people and have come afar in a […]
Hosting virtual events is a powerful way to engage your audience, build credibility, establish rapport, and generate high-quality leads. That’s why every savvy marketer is turning to event-hosting platforms to amplify their marketing efforts. When your event hosting platform seamlessly integrates with your marketing automation platform and CRM platform, you gain valuable insights, such as […]