Shagun

Shagun Sharma

Content Writer

Shagun Sharma is a content writer during the day and a binge-watcher at night. She is a seasoned writer, who has worked in various niches like digital marketing, ecommerce, video marketing, and design and development. She enjoys traveling, listening to music, and relaxing in the hills when not writing.

More From Shagun Sharma

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  • Shagun Sharma
  • May 8, 2023
  • 12 min read

9 Best Prototyping Tools for UI and UX Designers

As a UI/UX designer, you understand the importance of creating a high-quality prototype. And without the right tools, creating a prototype can be an excruciating and time-consuming endeavor. How will you find an ideal tool that meets all the demands of your design project?There are a plethora of prototyping tools available, some of which are […]

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  • Shagun Sharma
  • May 4, 2023
  • 26 min read

Mastering Metrics: How to Identify and Use the Right Indicators for Your Business

Are you keeping up with the competitive and fast-paced B2B world? You might be lagging behind if you’re not leveraging metrics data. To keep ahead of the competition and accomplish your business goals, metrics data is essential. You might be wondering what precisely metrics data is. It’s just a collection of quantifiable indicators that may […]

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  • Shagun Sharma
  • May 3, 2023
  • 7 min read

Crafting a Winning Content Marketing Strategy: Your Comprehensive Guide

In order to stay relevant (and in the business), it is important to reevaluate your content marketing strategy. Whether you are planning to optimize your content goals or have been using the same goals ever since you started (or even for a while), you need to revisit your content plan to see what has worked […]

A woman sitting with a laptop and some social media icons are in the background. This image is representing email marketing strategy.
  • Shagun Sharma
  • Apr 20, 2023
  • 9 min read

Let’s Decode: Inbound or Outbound – The Right Email Marketing Strategy

Many companies are still unsure whether an email is an inbound or outbound form of marketing. The truth is, it is both. Amid cut-throat competition, attracting targeting audience with a single technique can fall short. This is why companies invest in various forms of marketing that can help them generate traffic, leads, and eventually boost […]

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  • Shagun Sharma
  • Apr 19, 2023
  • 9 min read

The Future of Web Analytics: Web Analytics Evolution

Over the years, web analytics has experienced changes transforming how businesses gather and interpret data about their presence. From methodologies to the introduction of technologies, the evolution of web analytics has brought forth both opportunities and challenges for businesses. Traditional Approaches to Web Analytics Web analytics methods include various techniques and technologies used to collect […]

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  • Shagun Sharma
  • Apr 19, 2023
  • 29 min read

A Beginners’ Guide to Data Analytics

The amount of data we produce on daily basis is outrageous. This is the reason new phrases like “zettabyte” are getting into the picture. Billions of people have access to the internet and every action is taken online results in new data. And data production benefits businesses as they can collect the data and use […]

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  • Shagun Sharma
  • Apr 13, 2023
  • 23 min read

Demystifying Data CRM: Your Essential FAQs Answered

As a B2B business owner, you understand that your customers are your lifeblood. Keeping customers satisfied is critical to your success, but with so many clients to handle, it is difficult to constantly provide a tailored and effective customer experience. This is where Data CRM comes in.  Data CRM, or Data Customer Relationship Management, is […]

a person sitting on a graph with a laptop
  • Shagun Sharma
  • Apr 12, 2023
  • 16 min read

The Power of Automation: Real-World Examples of Increased Efficiency and Cost Savings

Are you sick and tired of the constant slog that is daily operations? Do you ever wish there was a way to automate all the monotonous tasks that take up your time and energy?  We have some good news for you, though: automation is no longer simply a fantasy. It’s a technology that’s transforming the […]

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  • Shagun Sharma
  • Apr 11, 2023
  • 8 min read

Marketo’s Revenue Cycle Model – All You Need to Know

In the dynamic world of modern business, where customers have more choices and information at their fingertips than ever before, a comprehensive revenue cycle model is the key to unlocking sustainable growth.  Enter – Marketo! It offers a game-changing approach to revenue maximization through its Comprehensive Revenue Cycle Model (RCM). At the heart of Marketo’s […]

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