Rahul saini

Rahul Saini

Content Marketing Consultant

Rahul Saini is a published author of three books, brand storyteller, and marketing specialist with experience across multiple industries like manufacturing, IT, and publishing. He is an intellectually curious, and creative person who loves to tell stories, read books, and write fiction.

More From Rahul Saini

a person sitting on a bean bag with a laptop
  • Rahul Saini
  • Jun 30, 2023
  • 1 min read

Mastering the Magic of Salesforce Workflows

How can you truly unlock the potential of Salesforce Workflows and achieve maximum efficiency? By joining us on a journey through the key components that make up the intricate anatomy of a Salesforce Workflow. From trigger events that set the gears in motion to rule criteria that define when actions should take place, we’ll uncover […]

a woman sitting on a desk with a laptop
  • Rahul Saini
  • Jun 30, 2023
  • 11 min read

Salesforce for Small Businesses: Unlocking Enterprise-Level Capabilities

In today’s highly competitive business landscape, small businesses often struggle to keep up with larger enterprises due to limitations in resources, technology, and scalability. However, Salesforce, a powerful Customer Relationship Management (CRM) platform, offers small businesses the opportunity to level the playing field.  This blog post will explore how small businesses can unlock enterprise-level capabilities […]

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  • Rahul Saini
  • Jun 23, 2023
  • 5 min read

The Ultimate Guide to Mastering the Sales Process

Wouldn’t it be great to have a comprehensive guide on mastering the sales process? In this article, we will give you just what you are looking for. We will delve into the key strategies, techniques, and best practices that will empower you to excel in sales and achieve outstanding results.  Whether you’re a seasoned sales […]

a person sitting in a chair working on a laptop
  • Rahul Saini
  • Jun 23, 2023
  • 5 min read

Process Performance Vs. Process Capability: Understanding the Differences

For a business to thrive, it is crucial to ensure that its processes perform well and have the ability to meet the requirements. But what exactly do we mean by process performance and process capability? Let’s delve deeper into these concepts and understand their differences. Understanding Process Performance Process performance refers to how effectively and […]

Image of a man sitting in a chair working on a laptop and image is representing Process Builder vs. Workflow Rules
  • Rahul Saini
  • Jun 23, 2023
  • 5 min read

When to Use Process Builder vs. Workflow Rules

In today’s fast-paced business environment, it is essential to streamline and automate various processes to improve efficiency and productivity. Regarding Salesforce, two powerful automation tools, Process Builder and Workflow Rules, can help you achieve these goals.  However, understanding when to use each tool can make a significant difference in optimizing your Salesforce implementation.  In this […]

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  • Rahul Saini
  • Jun 23, 2023
  • 8 min read

Process Rules: Streamlining Workflows in Salesforce

In the world of Salesforce, optimizing business processes is essential for achieving efficiency and driving productivity. One powerful tool at your disposal is Process Rules. This article aims to comprehensively understand Process Rules in Salesforce and how they can help streamline your workflows. By the end, you’ll have a clear idea of how to effectively […]

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  • Rahul Saini
  • May 23, 2023
  • 6 min read

Unveiling the Power of Customer Success Metrics for Sustainable Business Growth

Creating a thriving business is about acquiring new customers and ensuring their long-term satisfaction and unwavering loyalty. To achieve this, understanding and leveraging customer success metrics are vital.  Customer success metrics serve as the compass guiding your customer success efforts, enabling you to measure, evaluate, and optimize the effectiveness of your strategies. This blog post […]

a person sitting at a chair looking at a computer screen
  • Rahul Saini
  • May 18, 2023
  • 7 min read

Top Customer Retention Strategies and Best Practices to Improve ROI

Retaining customers is more valuable than acquiring new ones. Customer retention is a challenging task but worth the effort because it leads to higher ROI and is cost-effective.  According to research by Frederick Reichheld of Bain & Company, a 5% increase in customer retention in financial services can result in over 25% profit growth. Therefore, […]

A man is standing facing a computer screen with a graph on it and is pointing. This image is representing sales pipeline metrics
  • Rahul Saini
  • May 9, 2023
  • 18 min read

Top 10 Sales Pipeline Metrics Your Team Should Be Tracking

As a sales leader of an enterprise, you have definitely encountered situations where you are rushing to prepare for your weekly sales meeting, but somehow you don’t have enough time. So, as an alternative to getting loaded with calls, training, and demos, you open your CRM to review your team’s progress. But all you find […]

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