Taran is a seasoned marketing professional with over 20 years of experience spread across 5 countries and 3 continents. He is an innovative go-to-market strategist, team builder, and result-oriented global business leader, having innate understanding of marketing technology and eCommerce as well as expertise in enabling high-impact digital experiences for customers and prospects that result in sustainable growth.
Taran is proficient in creating systems that result in improved accountability, ROI measurement, better sales, and long-term customer satisfaction.
Prior to starting Growth Natives, he worked for various companies such as i2 Technologies, Trend Micro, Cvent, and Birdeye at CMO, vice presidential, and managerial positions.
Taran is a graduate from UC Irvine with an MBA in 2000 and has an engineering degree from Panjab University.
Generating leads is only the first step to a successful demand generation strategy, with studies suggesting that 80% of new leads do not result in sales. Downloading an ebook on the website or filling a form on a campaign page does not always translate to a qualified lead. In most cases, it does not even mean that […]
The global software development market is expected to reach $733.5 billion by 2028, witnessing a 24.3% CAGR between 2021 and 2028. Software testing is an important part of this booming industry. Testing and QA are the linchpins for the success of any software or application in the market. However, this aspect of software development is […]
Change is inevitable, and marketing is the perfect example demonstrating this. In the last year, you saw how the marketing sector evolved, where more and more marketers are embracing digital transformation. Despite all the changes and evolution, one thing remains constant i.e. “Marketing is a tricky task.” The value is the same, but the process […]
Over 51% of companies on an average are using marketing automation tools and have seen positive growth in their businesses. Marketing automation is evolving exponentially. It’s not us that is saying so, but the marketing automation usage itself is doing all the talking. (Check this report by EmailMonday that totally backs our statement.) The rapid […]
The magic of the season is here! Shopping bags, gifts, room decorations, fancy dinners… you name it and it brings a smile to your face. Holidays are certainly something that can make anyone around the globe happy as a lark. The joy is not limited to individuals; the holiday season works like a charm for […]
Marketing automation solutions are highly necessary to keep up with the competitive business market. Your existing methods and strategies might seem effective for a smaller audience, but automating a large portion of your tasks gives you room for growth. Don’t take our word for it, but the statistics never lie: Freeing your team from the […]
In today’s fast-paced digital world, staying at the forefront of technology is essential for businesses to thrive. Two game-changing technologies that have revolutionized the way businesses operate are Marketing Automation and Robotic Process Automation. These powerful tools have proven to be highly effective in streamlining processes, improving efficiency, and driving growth. Marketing Automation refers to […]