Marketing Automation

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Automation Testing: The All-Inclusive Guide

The global software development market is expected to reach $733.5 billion by 2028,  witnessing a 24.3% CAGR between 2021 and 2028. Software testing is an important part of this booming industry. Testing and QA are the linchpins for the success of any sof

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Top 9 Game-Changing Marketing Automation Trends: Paving the Way Forward

Change is inevitable, and marketing is the perfect example demonstrating this. In the last year, you saw how the marketing sector evolved, where more and more marketers are embracing digital transformation. Despite all the changes and evolution, one thing rema

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Top 4 Reasons You Need to Integrate Marketing Automation and CRM

Over 51% of companies on an average are using marketing automation tools and have seen positive growth in their businesses. Marketing automation is evolving exponentially. It’s not us that is saying so, but the marketing automation usage itself is doing all

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Holiday Marketing Ideas: Marketing Automation Campaign To Boost Sale And Customers

The magic of the season is here!  Shopping bags, gifts, room decorations, fancy dinners… you name it and it brings a smile to your face. Holidays are certainly something that can make anyone around the globe happy as a lark. The joy is not limited to in

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5 Steps In Finding The Perfect Marketing Automation Agency

Do you want to be able to do more than you’re able to right now? If your organization has reached its peak and limitations due to traditional systems it’s time to bring marketing automation to the mix. You will need automation if you hope to bring growth t

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Ways To Leverage Marketing Automation for Your Ecommerce Business

The number of online users is increasing at a rapid pace and eCommerce automation is the only solution to meet the needs of a growing audience. For many teams, it is already difficult to perform autonomous and repetitive tasks throughout the day. By implementi

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HubSpot Vs. Marketo Vs. Pardot Vs. Eloqua – A Marketing Automation Platform Analysis

Marketing automation is more than just “guided email”. It’s a complicated system of lifecycle marketing assistance that brings together concepts such as keyword handling, lead generation, and email marketing customization to drive customers toward conver

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Resolve and Prevent Duplicate Data in Salesforce!

Understanding Duplicate Data in Salesforce A. Definition and types of duplicate data in Salesforce Duplicate data refers to multiple records in Salesforce that contain identical or similar information. These duplicates can exist within the same object (such as

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