Did you know bad data results in sales and marketing teams losing 546 hours annually? If that doesn’t sound startling enough, according to IBM, businesses in the United States lose more than $3 trillion annually in missed opportunities due to bad data. In to
Unlocking Efficiency: Discover the Power of HubSpot Calling In today’s fast-paced business environment, effective communication lies at the heart of success. Introducing HubSpot Calling — a game-changing concept that seamlessly integrates communication
HubSpot’s lifecycle stages are a set of detailed stages that a potential customer moves through as they move along your marketing and sales process. Even though the lifecycle stages are building blocks of HubSpot, they are among the most underused, underappr
Sales teams are always talking—with customers, leads, or partners. While they are at it, they continuously take notes and record conversations to ensure nothing slips through the crack. Though this old-school approach is a proven way to close more deals, it
Even the crėme de la crème sales team will agree that sales support material is important to move clients further in the buying process. But what is more important is finding the right sales and service enablement content at the right time. And that is
In today’s competitive landscape, ABM has emerged as a smart and efficient way to target high-value accounts and deliver personalized experiences that drive revenue. By focusing on a select group of key accounts, ABM allows marketers to optimize their ef
In the competitive digital space, utilizing the right software, tools, and techniques is essential to ensuring that you are getting the right results. However, using software and tools alone will not help you generate new leads or conversions. When leads enter
If someone suggested hosting virtual events a few years ago, you probably would have ignored it. Fast forward to the post-pandemic world, and virtual events are the latest trends in the meetings and events industry. According to Statista, virtual events have i
In a data-driven world, getting access to the right information can be a daunting task. If we talk about analyzing and understanding, it is yet another challenge that most people face, let alone visualizing and monitoring it. However, if you are able to comple