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How Is AI Trained?

  • Matthew Edgar
  • May 16, 2024
  • 7 min read

Before we can optimize for Google’s Search Generative Experience (SGE) or other future types of generative AI search engines, we need to understand more about how AI systems work. This begins by understanding how AI systems are trained. In this article,

Decoding the Different Types of Salesforce Clouds for Every Business

  • Olympia Bhatt
  • May 14, 2024
  • 10 min read

Salesforce Clouds empower businesses with exceptional capabilities in different areas like sales, marketing, customer service, and more. This blog post dives into the depths of Salesforce Clouds, unveiling insights into their features, pricing, and how to choo

6 Ways Einstein Copilot Can Help Teams Use AI to Enhance Productivity and Personalization

  • Geeta Dutt
  • May 13, 2024
  • 6 min read

Launched in February 2024, Einstein Copilot by Salesforce is already making a big splash in the market. And why not? Its advanced AI capabilities have transformed the way businesses engage with technology. Einstein Copilot is a generative AI assistant with the

Boosting Sales: HubSpot, Google Sheets, and DocuSign Integration

  • Sakshi Arora
  • May 9, 2024
  • 7 min read

In today’s business world, companies face immense pressure to deliver top-notch services to their customers while maximizing profits. As a result, one of the most challenging tasks in running a business is managing the sales process efficiently.  Th

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A woman on a desktop screen, exemplifying customer-centric marketing, prioritizing customers' needs and unlocking their potential.

Integrating AI into Your MarTech Stack

Imagine a world where AI delivers real-time hyper-personalized recommendations, predictive analytics inform your next best action, and chatbots slash customer response times. The marketing technology landscape is bursting with sophisticated tools to help you engage customers in remarkably human ways. In this infographic, let’s explore how the strategic integration of AI can revolutionize your approach […]

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When Your Tech Stack Outgrows: Signs and Strategies for Scalability

How many apps, tools, and technology does your organization use? Did you say only a handful? Chances are you are missing out on many that you use in the periphery. Statistics reveal that an average mid-market company can use nearly 185 different Apps in its tech stack! You may not be using a hundred anyway, […]

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Exploring the Power of Generative AI

Significant advances in AI models like DALL-E 2, GPT-3, and Stable Diffusion have shown the vast creative potential of this technology. Gartner predicts that a major blockbuster film will be released by 2030, with 90% of the film generated by AI [1].  In other words, it is fair to expect generative AI to become even […]

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7 Secret Tips to Create Thumb-Stopping Videos for Lasting Impression

In a world where attention spans are dwindling and social media is king, short-form videos have emerged as a powerful tool for captivating audiences.  With platforms like TikTok and Instagram Reels taking center stage, it’s crucial to harness the potential of short-form content in your social media strategy.  But how can you make your videos […]

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How to Integrate GA4 with Data Warehouse and Business Intelligence Tools

The process has finally begun, and Google has brought down the curtains on Universal Analytics. Since July 1, 2023, Google has stopped processing hits, including standard properties in Universal Analytics. The search engine giant had started automatically creating GA4 properties for existing users who hadn’t created GA4 properties by themselves.  Millions of website owners and […]

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Data Visualization vs. Data Modeling: A Detailed Comparison

In an era where data is often called the “new oil,” it’s imperative to understand the tools and techniques harnessing its potential. Data visualization and modeling stand out as twin titans. However, their distinct roles often lead to confusion. This blog will demystify the realms of data visualization and data modeling. Data visualization is the […]

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