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How Is AI Trained?

  • Matthew Edgar
  • May 16, 2024
  • 7 min read

Before we can optimize for Google’s Search Generative Experience (SGE) or other future types of generative AI search engines, we need to understand more about how AI systems work. This begins by understanding how AI systems are trained. In this article,

Decoding the Different Types of Salesforce Clouds for Every Business

  • Olympia Bhatt
  • May 14, 2024
  • 10 min read

Salesforce Clouds empower businesses with exceptional capabilities in different areas like sales, marketing, customer service, and more. This blog post dives into the depths of Salesforce Clouds, unveiling insights into their features, pricing, and how to choo

6 Ways Einstein Copilot Can Help Teams Use AI to Enhance Productivity and Personalization

  • Geeta Dutt
  • May 13, 2024
  • 6 min read

Launched in February 2024, Einstein Copilot by Salesforce is already making a big splash in the market. And why not? Its advanced AI capabilities have transformed the way businesses engage with technology. Einstein Copilot is a generative AI assistant with the

Boosting Sales: HubSpot, Google Sheets, and DocuSign Integration

  • Sakshi Arora
  • May 9, 2024
  • 7 min read

In today’s business world, companies face immense pressure to deliver top-notch services to their customers while maximizing profits. As a result, one of the most challenging tasks in running a business is managing the sales process efficiently.  Th

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Top 9 Mistakes You Should Avoid to Make the Most of Metric Insights

Over 54 million professionals worldwide work dedicatedly in the field of data analytics to gain meaningful metrics insights. Majority of businesses agree that data accessibility is crucial to their success. Moreover, by utlizing data analytics, companies can improve their employee management and customer experience. However, analyzing data alone is not enough and your need to […]

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Metrics Targets: What They Are and Their Role in Business Performance

“It is no use saying “we are doing our best.” You have to succeed in doing what is necessary.” Winston Churchill While the former British PM was no businessman, his quote summarizes the need to measure and map results against future goals. When you are running a business, you need to track performance constantly. Defining […]

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Mastering Metrics: How to Identify and Use the Right Indicators for Your Business

Are you keeping up with the competitive and fast-paced B2B world? You might be lagging behind if you’re not leveraging metrics data. To keep ahead of the competition and accomplish your business goals, metrics data is essential. You might be wondering what precisely metrics data is. It’s just a collection of quantifiable indicators that may […]

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Know Your Metrics Data: Top 9 Metrics for Customer Engagement Explained

A successful business needs multiple elements in the right place. It should be able to innovate new products, ensure customer satisfaction, build customer loyalty and most importantly, have the right tools to analyze metrics data.  Why is it important to track metrics data? Because without measuring user engagement, it is impossible to gain valuable insights […]

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Crafting a Winning Content Marketing Strategy: Your Comprehensive Guide

In order to stay relevant (and in the business), it is important to reevaluate your content marketing strategy. Whether you are planning to optimize your content goals or have been using the same goals ever since you started (or even for a while), you need to revisit your content plan to see what has worked […]

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How Content Marketing Can Help Your SEO Efforts

You might have created a fantastic content piece, but what is the point if it does not appear on search engines?  With 8.5 billion searches happening every day on Google, you do not want your content to get lost in the crowd.  So, it is imperative to make your content easily searchable and visible, or else you […]

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