Blogs

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  • Featured
  • Reading Time Icon 14 min read
Vishal Mehta

Jun 29, 2022

‘Cookieless Future’ – How to Market in a World Without Cookies?

While pop culture would have you believe that the cookie monster is a blue, fuzzy, lovable, cookie-devouring, googly-eyed creature on Sesame Street, it is far from the truth. The real cookie monster has been your privacy-threatening, auto-filling, preference-s...

Editor's Picks

  • Marketing Automation
  • Reading Time Icon 17 min read
Vishal Mehta

Sep 25, 2019

(RPA) Robotic Process Automation & Marketing Automation

In today’s fast-paced digital world, staying at the forefront of technology is essential for businesses to thrive. Two game-changing technologies that have revolutionized the way businesses operate are Marketing Automation and Robotic Process Automation....

  • Web Development
  • Reading Time Icon 16 min read
Vishal Mehta

Sep 1, 2021

10 Best B2B Ecommerce WordPress Themes

Unlocking Your Business Potential with B2B Ecommerce WordPress Themes In today’s landscape B2B Ecommerce (short, for Business to Business Electronic Commerce) is a game changer that can transform your business. It enables transactions, between businesses...

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Data Visualization vs. Data Modeling: A Detailed Comparison

In an era where data is often called the “new oil,” it’s imperative to understand the tools and techniques harnessing its potential. Data visualization and modeling stand out as twin titans. However, their distinct roles often lead to confusion. This blog will demystify the realms of data visualization and data modeling. Data visualization is the […]

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Datorama: Empowering Marketing Managers with Intelligent Marketing Cloud Intelligence

In the fast-paced marketing world, data is the fuel that makes everything work smoothly. Imagine if you could effortlessly bring together and understand all the different pieces of information that help businesses succeed.  Well, that’s where Datorama steps in! Datorama is a superhero tool for marketing managers, CMOs, VPs, and marketing automation experts. It’s designed […]

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Making Ads Work Better with Salesforce Journey Builder

Creating ads that grab people’s attention and lead to sales is important in marketing. Salesforce Journey Builder is a tool that helps marketers do just that. In this blog post, we will discuss why creating audiences for ads in Journey Builder is important, what it can do, and how it can work with other marketing […]

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Enhancing SEO With NLP Analysis: A Comprehensive Guide to Data Scraping from Google

Is your website lost in the vast online sea? Wondering how to unlock the secrets that will propel it to the top of search engine rankings?  Well, dive into the world of SEO magic with help from our friend, NLP analysis!  Today, it is important that your website is noticed, and that’s why search engine […]

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Unlocking Growth Potential: Seamlessly Migrate from Salesforce to HubSpot

Today’s business landscape relies heavily on leveraging data to drive marketing and sales strategies. There is no denying that efficient data management is the foundation of a thriving enterprise and enables companies to get through the difficulties of the present-day, modern business environment with greater agility and precision. With this in mind, organizations must explore […]

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Empowering Account Management with Pardot Einstein: Unlocking Attribution and Insights

Effective account management is essential for businesses to thrive in today’s digital marketing landscape. Pardot Einstein, a powerful tool, offers marketers a range of features and capabilities to streamline their account management processes. Pardot Einstein is an advanced platform combining artificial intelligence and machine learning to enhance account management strategies. It gives marketers valuable insights […]

Empowering Account Management with Pardot Einstein: Unlocking Attribution and Insights

Effective account management is essential for businesses to thrive in today’s digital marketing landscape. Pardot Einstein, a powerful tool, offers marketers a range of features and capabilities to streamline their account management processes. Pardot Einstein is an advanced platform combining artificial intelligence and machine learning to enhance account management strategies. It gives marketers valuable insights […]

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Maximizing ROI with Marketo’s Predictive Content: Strategies for B2B Digital Transformation

Marketo is a robust marketing automation platform that facilitates personalized, predictive content. Its use of predictive analytics (and content) employs AI-driven insights to predict audience behavior and preferences, delivering targeted content.  This approach is revolutionizing B2B marketing, driving higher engagement, boosting conversions, and providing a more personalized customer journey, enhancing overall marketing strategies. What exactly […]

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Enhancing Marketing Automation: Marketo Custom Objects & Activities

Are you ready to witness a marketing revolution? Get ready to unlock the full potential of your campaigns with Marketo’s game-changing Custom Objects and Custom Activities. In a digital landscape where personalized experiences reign supreme, it’s time to elevate your marketing strategy to new heights. Envision having the ability to tailor your marketing efforts precisely […]

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