14 min read While pop culture would have you believe that the cookie monster is a blue, fuzzy, lovable, cookie-devouring, googly-eyed creature on Sesame Street, it is far from the truth. The real cookie monster has been your privacy-threatening, auto-filling, preference-s...
17 min read In today’s fast-paced digital world, staying at the forefront of technology is essential for businesses to thrive. Two game-changing technologies that have revolutionized the way businesses operate are Marketing Automation and Robotic Process Automation....
16 min read Unlocking Your Business Potential with B2B Ecommerce WordPress Themes In today’s landscape B2B Ecommerce (short, for Business to Business Electronic Commerce) is a game changer that can transform your business. It enables transactions, between businesses...
In today’s digital marketing landscape, technological advancements play a pivotal role in shaping business operations. Generative Artificial Intelligence (AI) and Search Engine Optimization (SEO) stand out as the driving forces that revolutionize online visibility and success in this digital era. Generative AI is a significant AI advancement, powered by sophisticated deep learning algorithms. It creates […]
How many apps, tools, and technology does your organization use? Did you say only a handful? Chances are you are missing out on many that you use in the periphery. Statistics reveal that an average mid-market company can use nearly 185 different Apps in its tech stack! You may not be using a hundred anyway, […]
Significant advances in AI models like DALL-E 2, GPT-3, and Stable Diffusion have shown the vast creative potential of this technology. Gartner predicts that a major blockbuster film will be released by 2030, with 90% of the film generated by AI [1]. In other words, it is fair to expect generative AI to become even […]
The process has finally begun, and Google has brought down the curtains on Universal Analytics. Since July 1, 2023, Google has stopped processing hits, including standard properties in Universal Analytics. The search engine giant had started automatically creating GA4 properties for existing users who hadn’t created GA4 properties by themselves. Millions of website owners and […]
In an era where data is often called the “new oil,” it’s imperative to understand the tools and techniques harnessing its potential. Data visualization and modeling stand out as twin titans. However, their distinct roles often lead to confusion. This blog will demystify the realms of data visualization and data modeling. Data visualization is the […]
In the fast-paced marketing world, data is the fuel that makes everything work smoothly. Imagine if you could effortlessly bring together and understand all the different pieces of information that help businesses succeed. Well, that’s where Datorama steps in! Datorama is a superhero tool for marketing managers, CMOs, VPs, and marketing automation experts. It’s designed […]
Creating ads that grab people’s attention and lead to sales is important in marketing. Salesforce Journey Builder is a tool that helps marketers do just that. In this blog post, we will discuss why creating audiences for ads in Journey Builder is important, what it can do, and how it can work with other marketing […]
Is your website lost in the vast online sea? Wondering how to unlock the secrets that will propel it to the top of search engine rankings? Well, dive into the world of SEO magic with help from our friend, NLP analysis! Today, it is important that your website is noticed, and that’s why search engine […]
Today’s business landscape relies heavily on leveraging data to drive marketing and sales strategies. There is no denying that efficient data management is the foundation of a thriving enterprise and enables companies to get through the difficulties of the present-day, modern business environment with greater agility and precision. With this in mind, organizations must explore […]