Marketing Automation is not any hidden concept; it has become the darling of every marketer irrespective of their business size. Once thought to be something for bigger companies Marketing Automation is now prevalent in small and medium-sized businesses in alm
What exactly is a Marketo Audit? The Marketo Health Audit is a comprehensive review of your running marketing automation processes. This Marketo health checkup includes the technical and operational implications of Marketo. It also consists of a thorough check
Tips for Blog Writing: Boost Your Business and Website Are you looking to take your business and website to the next level? One of the most effective ways to achieve this is through compelling blog writing. In today’s digital era, where content is king,
Conversion Rate Optimization (CRO) based on A/B testing is one of the fastest deployable methodologies to increase the percentage of your website visitors taking the desired action. There are abundant Conversion Rate Optimization tactics available to inc
In today’s fast-paced digital world, staying at the forefront of technology is essential for businesses to thrive. Two game-changing technologies that have revolutionized the way businesses operate are Marketing Automation and Robotic Process Automation.
B2B Event Marketing– According to AdStage, 8% of B2B marketers use in-person events for lead generation initiatives. This is particularly important considering 73% of marketers are prioritizing lead quality in 2018. Depending on the size of the organizat
“Content isn’t the King it is the Kingdom”! Thinking about revamping your content marketing strategy or simply looking at building a content development plan, the one thing you will need to do is conduct a thorough audit of your existing content. Bef
Unveiling Marketo Implementation Challenges: How to Triumph Successfully Embarking on a Marketo implementation journey can be truly transformative for your business. Nonetheless, with great rewards come great challenges. In order to ensure a smooth and success