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Our diverse and easy-to-read blogs contain guidance and tips on every aspect of marketing automation, digital marketing, CRM, web development, ecommerce, and more.

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Explore Next-Level Recruitment: Leveraging Generative AI for Smarter Hiring

  • Richa Bhardwaj
  • Apr 23, 2024
  • 19 min read

Generative AI has expanded its reach to all facets of business management and human life. Using AI in the recruitment process is yet another transformational step towards including AI in managing crucial business processes. Read this blog to explore the possib

Unveiling Salesforce: An Inclusive Review of the Leading CRM Solution

  • Richa Bhardwaj
  • Apr 23, 2024
  • 19 min read

Salesforce is a critical CRM platform for business management and enhancement. Follow this blog to learn about its functions and features through this comprehensive Salesforce Review.

Healthy Connections: The Role of Digital Marketing in Modern Healthcare

  • Richa Bhardwaj
  • Apr 18, 2024
  • 19 min read

Staying abreast of the latest healthcare digital marketing trends and practices requires healthcare professionals and establishments to establish acknowledgment and relevance on digital platforms. Go through this blog to learn about the quintessential digital

How Is BearingPoint Scaling Its Salesforce Consulting Practice?

  • Richa Bhardwaj
  • Apr 17, 2024
  • 11 min read

Are you aware of the intricacies and consequences of BearingPoint’s enhanced partnership with Salesforce? Follow this blog to learn more about the ins and outs of this Salesforce Consulting partnership.

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Do’s & Don’ts of Blogging – Tips to Write Engaging Blogs

Tips for Blog Writing: Boost Your Business and Website Are you looking to take your business and website to the next level? One of the most effective ways to achieve this is through compelling blog writing. In today’s digital era, where content is king, having a well-crafted blog can make all the difference in establishing […]

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5 Must-Haves for B2B Website Conversion Rate Optimization

Conversion Rate Optimization (CRO) based on A/B testing is one of the fastest deployable methodologies to increase the percentage of your website visitors taking the desired action.  There are abundant Conversion Rate Optimization tactics available to increase conversion rates for your B2B website. 5 B2B Website Conversion Rate Optimization Tactics In this blog, we will […]

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(RPA) Robotic Process Automation & Marketing Automation

In today’s fast-paced digital world, staying at the forefront of technology is essential for businesses to thrive. Two game-changing technologies that have revolutionized the way businesses operate are Marketing Automation and Robotic Process Automation. These powerful tools have proven to be highly effective in streamlining processes, improving efficiency, and driving growth. Marketing Automation refers to […]

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Key Skills & Roles Required For Successful B2B Event Marketing

B2B Event Marketing– According to AdStage, 8% of B2B marketers use in-person events for lead generation initiatives. This is particularly important considering 73% of marketers are prioritizing lead quality in 2018. Depending on the size of the organization, functional responsibilities for event-related activities may sit within multiple departments or geographies, and the skills required may […]

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Best Practices For Marketing Content Audit & Revamping Strategy

“Content isn’t the King it is the Kingdom”! Thinking about revamping your content marketing strategy or simply looking at building a content development plan, the one thing you will need to do is conduct a thorough audit of your existing content. Before you begin auditing make sure audience segments and their information needs have been […]

Smarketing – Aligning Sales and Marketing for Greater Success

Smarketing – Aligning Sales and Marketing for Greater Success

Sales and Marketing alignment is an indispensable element in any organization’s success mantra and stating this is nothing, but well, a broken record. In theory,

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