14 min read While pop culture would have you believe that the cookie monster is a blue, fuzzy, lovable, cookie-devouring, googly-eyed creature on Sesame Street, it is far from the truth. The real cookie monster has been your privacy-threatening, auto-filling, preference-s...
17 min read In today’s fast-paced digital world, staying at the forefront of technology is essential for businesses to thrive. Two game-changing technologies that have revolutionized the way businesses operate are Marketing Automation and Robotic Process Automation....
16 min read Unlocking Your Business Potential with B2B Ecommerce WordPress Themes In today’s landscape B2B Ecommerce (short, for Business to Business Electronic Commerce) is a game changer that can transform your business. It enables transactions, between businesses...
Every website tells a story—a story about how many people visited it, how many signed up for a webinar, downloaded an ebook, scheduled a demo, and so on. To get an accurate picture, tracking web analytics is essential. It lets you assess your website’s current performance. Based on these analyses, you can conduct tests to […]
Facebook is quite popular among people, but very few know about Facebook advertising and how to use it effectively. Facebook ads have become so ubiquitous that we overlook them while scrolling through the platform. But for marketers, this presents a huge opportunity—to leverage it and drive a crucial return on investment. But where do you […]
If you’re looking to win the digital game, you’ve got to know how to play with data. Enter web analytics—your secret weapon to understand what’s happening on your website, who’s visiting, what’s working, and what’s not. We’ve put together this guide to help you get to grips with web analytics, show you why it’s crucial […]
We live in a world where data acts as a compass to lead enterprises in the right direction. The secret to maximizing the potential of your online presence in the digital age is to understand user behavior. Enter web analytics, a potent technology that reveals the mysteries held inside user interactions and offers priceless insights […]
Wouldn’t it be great to have a comprehensive guide on mastering the sales process? In this article, we will give you just what you are looking for. We will delve into the key strategies, techniques, and best practices that will empower you to excel in sales and achieve outstanding results. Whether you’re a seasoned sales […]
For a business to thrive, it is crucial to ensure that its processes perform well and have the ability to meet the requirements. But what exactly do we mean by process performance and process capability? Let’s delve deeper into these concepts and understand their differences. Demystify Process Performance and Process Capability. Explore the critical differences, […]
In today’s fast-paced business environment, it is essential to streamline and automate various processes to improve efficiency and productivity. Regarding Salesforce, two powerful automation tools, Process Builder and Workflow Rules, can help you achieve these goals. However, understanding when to use each tool can make a significant difference in optimizing your Salesforce implementation. In this […]
In the world of Salesforce, optimizing business processes is essential for achieving efficiency and driving productivity. One powerful tool at your disposal is Process Rules. This article aims to comprehensively understand Process Rules in Salesforce and how they can help streamline your workflows. By the end, you’ll have a clear idea of how to effectively […]
When is your next webinar scheduled? Chances are, you have one scheduled for today and have to attend a couple, if not more, every week. The COVID-19 pandemic made webinars popular, and they became the saving grace for the corporate world when people were locked indoors. Zoom, Google Meet, Livestorm, GoToWebinar, etc., became the go-to […]