Blogs

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  • Featured
  • Reading Time Icon 14 min read
Vishal Mehta

Jun 29, 2022

‘Cookieless Future’ – How to Market in a World Without Cookies?

While pop culture would have you believe that the cookie monster is a blue, fuzzy, lovable, cookie-devouring, googly-eyed creature on Sesame Street, it is far from the truth. The real cookie monster has been your privacy-threatening, auto-filling, preference-s...

Editor's Picks

  • Marketing Automation
  • Reading Time Icon 17 min read
Vishal Mehta

Sep 25, 2019

(RPA) Robotic Process Automation & Marketing Automation

In today’s fast-paced digital world, staying at the forefront of technology is essential for businesses to thrive. Two game-changing technologies that have revolutionized the way businesses operate are Marketing Automation and Robotic Process Automation....

  • Web Development
  • Reading Time Icon 16 min read
Vishal Mehta

Sep 1, 2021

10 Best B2B Ecommerce WordPress Themes

Unlocking Your Business Potential with B2B Ecommerce WordPress Themes In today’s landscape B2B Ecommerce (short, for Business to Business Electronic Commerce) is a game changer that can transform your business. It enables transactions, between businesses...

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Top App Marketing Strategies For New Users Acquisition

So you have built a next-generation app but don’t know where to start with marketing it? Are you wondering how to attract users to your new app?  With more than 100,000 new Android apps released in the Google Play Store every month and  2.87 million apps available for download, it’s not an easy task.  Amid […]

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6 Elements That Contribute to Marketing Automation Success

Marketing automation solutions are highly necessary to keep up with the competitive business market. Your existing methods and strategies might seem effective for a smaller audience, but automating a large portion of your tasks gives you room for growth. Don’t take our word for it, but the statistics never lie: Freeing your team from the […]

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How To Generate High-Quality Leads With LinkedIn Product Pages

Cultivating a huge following on LinkedIn is not easy but not impossible either. It needs to be met with suitable strategies as this is not exactly your average social media platform. You need to roll up your sleeves and craft a strategy that goes with the professional setting of LinkedIn. LinkedIn is an important platform […]

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The Right Way to Perform Pardot Automation Audit

An Expert Guide to Pardot Automation Audit: Maximizing Marketing Efficiency As the world of digital marketing evolves at a breakneck pace, businesses are turning to Pardot – a powerful marketing automation platform that helps streamline and optimize their marketing efforts. With its array of features, including lead management, email marketing, and lead nurturing, Pardot has […]

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Tried and Tested B2B Lead Generation Tactics

Working in Salesforce has always been your dream, and today you are on your way to turning it into reality, all set to walk into the interview room to impress the interviewers with your knowledge and skills, and then out of nowhere, your phone rings. “Hello Ma’am, I’m Brandon; is it the right time to […]

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5 Steps In Finding The Perfect Marketing Automation Agency

Do you want to be able to do more than you’re able to right now? If your organization has reached its peak and limitations due to traditional systems it’s time to bring marketing automation to the mix. You will need automation if you hope to bring growth to your organization. That being said, choosing the […]

Image of a man in computer screen holding a megaphone with some icon black friday & cyber monday strategies

Black Friday & Cyber Monday Strategies For Ecommerce Marketing

Are you excited about the busiest season for eCommerce marketing? Or are you a little nervous? Don’t worry; we’ve got your back. Black Friday and Cyber Monday are arguably some of the most sought out shopping weekends. Every marketer out there is gonna put up a tough battle to dominate in the ad and inbox […]

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SEO Mistakes to Avoid

Hello there, savvy webmasters and digital marketers! As we sail, it’s time to leave outdated SEO tactics in our wake and chart a course for success. Google’s algorithms are more sophisticated than ever, and keeping up with their guidelines isn’t just a best practice—it’s the bedrock of your website’s health and search rankings. In this […]

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How A/B Testing Can Help Perfect Your Pardot Emails

Because email communications are such a vital element of a marketing plan, it’s critical to keep your emails in tip-top shape. The following Pardot official statement is the best guide for your campaign. “After all, successful email campaigns aren’t just about your email template”. Then, what is it all about?  It’s about creating impactful and […]

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