14 min read While pop culture would have you believe that the cookie monster is a blue, fuzzy, lovable, cookie-devouring, googly-eyed creature on Sesame Street, it is far from the truth. The real cookie monster has been your privacy-threatening, auto-filling, preference-s...
17 min read In today’s fast-paced digital world, staying at the forefront of technology is essential for businesses to thrive. Two game-changing technologies that have revolutionized the way businesses operate are Marketing Automation and Robotic Process Automation....
16 min read Unlocking Your Business Potential with B2B Ecommerce WordPress Themes In today’s landscape B2B Ecommerce (short, for Business to Business Electronic Commerce) is a game changer that can transform your business. It enables transactions, between businesses...
Marketing never goes out of style and it is a simple numbers game for any business. We often see entrepreneurs looking for startup branding tips when they start a SaaS-based business. In 2011, Marc Andreessen mentioned in a WSJ essay that ‘software is eating the world’. It might have sounded ridiculous to many at the […]
Have you ever wondered why so many mothers are moving towards a mompreneur lifestyle? Very often we see that women let go of their corporate careers in order to take care of the kids. There is no denying that raising children and nurturing a family is a full-time job in itself, but there are many […]
What Is Content Repurposing? Repurposing is how you can make the most out of your content, be it a trendy topic or something that wasn’t successful enough. It is a practice to utilize the topic you’ve already covered to improve its reach and engagement. But never confuse repurposing content with revamping your content. Repurposing content […]
“Not implementing a Marketing Automation solution may be the ultimate career-limiting move for today’s marketers. If you haven’t gotten started you’re already behind the 8 balls.” – IDC Group Marketing automation is being used by more than 79% of B2B companies, out of which 58,890 companies use Marketo. Marketo Engage, commonly known as Marketo, is […]
Understanding Design Thinking A. What is Design? Design is the intentional creation of an object, system, or process with the aim of solving a problem or improving functionality. It encompasses aesthetic elements, functionality, and user experience to create a holistic solution. 1. Definition of design and its role in problem-solving Design plays a crucial role […]
Digital transformation has led customers to become more aware and informed with higher expectations. Today, it is not easy to delight your target customer by just showcasing products; you need to go a step ahead of the usual. As a business, you need to prioritize carving a strong customer experience strategy in order to woo […]
The UI and UX industry is undergoing a transformative phase. With the recovery of the global economy and shifting customer perceptions, UI design priorities have evolved. Understanding UI Design In order to create a successful user interface, it is important to understand the fundamentals of UI design. UI, or User Interface, design refers to the […]
In the light of the progress in web app development technologies, we can say that we have progressed more in five years than in the past decade. Web app development technologies are improving every day. In the year 2021 and further this sector has high potential with endless possibilities. Web developers explore these new web […]
HubSpot vs Salesforce: Choosing the Right CRM for Your Business Discover the power of CRM software and how it can revolutionize your business operations. In today’s competitive landscape, customer relationship management (CRM) software is key to driving growth, enhancing customer satisfaction, and streamlining your sales and marketing efforts. Two leading contenders in the CRM arena […]